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Abstract

Attention Loan Officers--How Many Loan Originations Are You Writing
Each Month?

Want More? I'll Show You How!

Now YOU Can Increase Your Loan Originations By 20%, 30%, Even 50%,
Within 3-6 Months!

Proven System For Generating More Qualified Buyers Seeking Financing
Guarantees You More Loan Originations By...

· Showing you the 3 things you must do

· Steering you clear of the 3 Big Mistakes

· Transforming you into a Realtor magnet for financing

"I have started using just one of your techniques and my loan
applications have doubled. Thank you for helping me stay in front of
the competition"
--Sarah Brodniak, Visalia CA 03/24/2007

Dear Fellow Loan Officer,

True confessions time: I'm not your typical loan officer.

I used to be, though. I sat in my office and dutifully took the
handful of leads my boss gave me every few days, and I'd make the cold
calls. Occasionally someone would answer or call me back...but not
usually.

Then I had lunch with an old friend. As we ate, she got four separate
calls on her cell from buyers she was setting up loans for. I was
extremely envious of her success, so I asked her what her secret was.

"I learned how to do great referral marketing," she said with a smile.
And then, over the course of the next few weeks, she walked me through
it, step-by-step, and showed me all her sources...all for just the cost
of several lunches on me.

I was intrigued, so I did some research of my own. Within 6 months, I
had surpassed my friend in terms of loan originations--I was a star!

Before I discovered onto the secrets I'm about to reveal to you, I
spend thousands on fax blasts, mail-outs, flyers, and postcards.

But none of it really worked. Sure, I might get one buyer from each
new advertising trick, but it wasn't paying for itself.

I got so frustrated I wanted to scream and tear my hair out! There had
to be some way to originate more loans, right?

You CAN get more loan originations!

My friend showed them how...then I did my own research and learned even
MORE.

Now I'm offering all my secrets to YOU!

"I just finished Money Making Marketing For Loan Officers. It addressed
one thing that has really bugged me and really simplified it. That is,
how to choose and market to a particular niche. You made it as simple
as it really should be. The realtor follow-up was covered very well and
is sure to cement relations between mortgage brokers and realtors, (if
followed as described in your book!)"

"Thank you for some sound practical advice that both a novice and a
seasoned mortgage broker can use to crank up the pipeline."
--Kimberly Jacobson, Bellingham WA 03/24/2007

My name is Eileen Hebert and I'm like most people--just an average
investor. But there's one very special thing about me. Let me
explain...

I admit it, I'm a nosy person. I'll ask anyone anything--even complete
strangers. It doesn't take much to get me inquisitive.

That's why, when my friend showed me her secrets to getting more loan
originations, I took it several steps further and started my own
research into loan officer marketing.

It took awhile, but gradually I became an expert.

But Wait, You Say...What About The Dreaded Real Estate Bubble?

Are you worried that you can't get more loan originations...

· Because interest rates are going up

· The bubble is deflating

· More buyers don't have any money to put down?

NO PROBLEM!

My amazing new ebook teaches you--yes, YOU--how to increase YOUR loan
originations by 20-50% in 3-6 months...regardless of WHAT the economy
does!

This means YOU can earn consistently high profits. . . REGARDLESS of
market conditions!

"Great ebook, Eileen! I can always use help with marketing and your
ebook made calling on Realtors so much easier"
--Josh Estvold, Portland OR 03/24/2007

Imagine yourself making enough money to...

· Fire your boss and retire early

· Pay off ALL your debt

· Never have to worry about bills again.

· Take really nice vacations

· Guarantee your kids a college education

· Or just buy some awesome toys (my favorite thing!)

So Just Who Am I?

It's easiest to tell you who I'm NOT. I don't have a Ph.D., nor have I
written any slick marketing courses or seminars.

So why on earth would you want to listen to me?

Because I have been in your shoes. I've waited for the phone to ring.
I've chased down loan leads, most of which were cold. I've spent
thousands on over-priced seminars to learn how to get referral business
from Realtors.

And all I learned was how NOT to get more loan originations!

I talked to my friend and did my own research because I just REALLY
WANTED TO FIND a way to make consistent money with more loan
originations, something that didn't involve just passively waiting for
the phone to ring, or hokey ways to hook Realtors that never worked
anyway.

I wanted something that I could do repeatedly - something that would
WORK. It had to be honest, ethical...and it had to WORK.

I've learned what works the hard way. I've...

· Taken courses

· Been to seminars

· Read books

· Interviewed buyers about how they approach financing

So What Would You Say If I Told You That One Simple Ebook Would Show
You...
* What motivates buyers
* How to write sales copy
* Why marketing isn't just advertising
* The Big 3 Things you should never do
* How to transform yourself into a magnet for referrals from
Realtors, Financial Planners, Homebuilders, and real estate
investors

Your Solutions Are My New 80-Page Ebook:

"Money Making Marketing For Loan Officers"

Check Out The Table Of Contents:

Introduction--What business are you really in?. 4

Chapter 1: What motivates your customers?. 6

Who are your buyers?. 6

What motivates your target market 9

Closing a higher percentage of deals 10

A special word about writing sales copy. 12

Chapter 2: Get buyers pre-sold on you. 14

Chapter 3: Extend your reach--become a Realtor magnet 16

Meet and greet 17

What's in it for the Realtors 20

What's in it for the Realtors' clients 21

Make a plan to stay in touch. 23

Positive reinforcement is golden. 24

Chapter 4: Troubleshooting Realtor relations 27

The 3 worst things you can do. 27

The 3 best things you can do when you market to Realtors 29

Chapter 5: Working with FSBO's 32

Talking points 33

Chapter 6: Talk your market's language. 36

Problem: insufficient income. 36

Problem: insufficient cash for down payment & closing. 37

Problem: bad credit 38

Problem: self-employed or new business owner 39

Chapter 7: Overcome objections 42

How do I know you're trustworthy and competent?. 42

I can't qualify because..... 46

Moving is too much of a hassle. 48

Our current home isn't selling. 49

Chapter 8: Building Relationships with financial professionals &
investors 50

Financial planners 50

Real estate investors 54

Chapter 9: Network with homebuilders 58

Chapter 10: Your marketing plan. 61

Your personal visits 62

Your websites 63

Your letters 64

Your giveaways 65

Your calls and emails 65

Chapter 11: Make it easy for people to send you testimonials 66

Chapter 12: Add value with info product giveaways 75

Obtaining info products 78

Chapter 13: Summary. 80

Okay, So What's The Cost For This Incredible Resource?

Well, realize that this product could easily sell for hundreds of
dollars...have you priced marketing consultants lately?

Let's get real: I have personally paid up to $1,500 for a marketing
course, just to spend months with barely a blip in increases in loan
originations.

It took me 5 long, hard months of daily research to figure out how to
make all of it worth it.

If you were to hire me as a consultant--as many loan officers do--my
fee would be 25% of your profits for 2 months.

But I'm not going to charge you anywhere near that amount or even my
minimum project price.

Your total investment for the "Money Making Marketing For Loan
Officers" is only $24.97. That is not a typo--I said $24.97

And yes, I take all of the payment methods show below:

Click Here to order YOUR copy of "Money Making Marketing For Loan
Officers" available for immediate download...even if it's 3 in the
morning where you are!

So what's the catch? Why am I practically giving this resource away?

Well, it's really quite simple . . .

Remember the part about how frustrated I got--to the point of wanting
to tear my hair out--because I wasn't' able to increase my loan
originations?

No one should have to go through that.

And frankly, I'm sick and tired of watching unethical marketing
hucksters scam honest loan officers who fall for it. It's ugly and I
don't ever want to be a part of it.

I want to get this out there to loan officers like you and me who want
an ethical, consistent way to originate loans in any market, no matter
what the economy does or doesn't do.

But Wait...There's More!

My pain is your gain!

As I did my research, I came up with some great material that I wrote
up into two Special Bonus Reports.

1. FREE Special Bonus Report #1: "The Top 10 Tips For Marketing
Mortgage Loans--If you don't have 10 surefire ways to market mortgage
loans, you MUST SEE this special, info-packed report! A $50 value,
yours FREE when you order "Money Making Marketing For Loan Officers"

2. FREE Special Bonus Report #2: "The Favorite Five Best-Selling
Mortgages And How To Sell Them--Jump-start your marketing by knowing
just how to sell the most popular mortgages in America . Learn what
motivates buyers and how to push those buttons. A $50 value, yours
FREE when you order "Money Making Marketing For Loan Officers"

100% Risk-Free Guarantee:

Because I believe that you will find this ebook so helpful and it
will be THE resource you've needed to originate more loans, I offer you
a 100% risk free guarantee.

Your success in using "Money Making Marketing For Loan Officers" is
completely guaranteed. In fact, here's my 100%
Better-Than-Risk-Free-Take-it-To-The-Bank Guarantee:

I personally guarantee that if you do not find this book useful - you
can get a full refund!

If after reading the book you honestly believe I haven't delivered on
this promise then let me know and I'll issue you a prompt and courteous
refund.

So really, there is no risk to you!

Is that fair or what?

That means you can try out all the ideas and processes in my
ebook at my risk, while you see if they work for you or not. And if
they don't produce, I honestly want you to ask for your money back. And
I'll let you keep the free bonus gifts as my way of thanking you for
giving "Money Making Marketing For Loan Officers" a try.

You really can't lose . . .

There is absolutely no risk, whatsoever on your part. The burden
to deliver is entirely on me. If you don't produce the returns I am
telling you about, by following my secrets, then I'll happily give you
a refund.

Look at it this way -- $24.97 is really a painless drop in the bucket
compared to the money you're going to waste on ineffective advertising
this year. That's why...

You Really Can't Afford NOT To Invest In
"Money Making Marketing For Loan Officers"

Click Here to order YOUR copy of
"Money Making Marketing For Loan Officers"

One personal note...please get a lot of sleep now. You're going to
need it when you get very busy after reading this ebook.

Eileen Hebert
Author - "Money Making Marketing For Loan Officers"

P.S. Just think! You'll never again suffer through the stress of not
getting enough loan originations!

P.P.S. Don't forget--there is ABSOLUTELY no risk to you! If my ebook
doesn't work for you, I'll cheerfully refund your money!

End of Abstract

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